This is where you can connect your studio to Facebook/Meta Pixel and Zapier.
The Facebook/Meta pixel is an analytics tool that allows you to measure the effectiveness of your advertising by understanding the actions people take on your website.
You can use the pixel to:
Make sure your ads are shown to the right people. Find new customers or people who have visited a specific page or taken a desired action on your website.
Drive more sales. Set up automatic bidding to reach people who are more likely to take an action you care about, like making a purchase.
Measure the results of your ads. Better understand the impact of your ads by measuring what happened as a direct result.
Once you've set up the Facebook/Meta pixel, the pixel will fire when someone takes an action on your website. Examples of actions include adding an item to their shopping cart or making a purchase. The pixel gathers these actions – which are called events – and sends them to your Facebook/Meta pixel page in Events Manager. From there, you'll be able to see the actions that your customers take and have options to reach those customers again through future Facebook/Meta ads.
Create a Facebook/Meta pixel
Go to your Pixels tab in Events Manager.
Click Create a Pixel.
Click Create in the box that appears to finish creating your pixel.
Once you have your pixel created, head to the logo mark at the top left of your Mydoma Studio > Studio Settings > Integrations. Here you can insert your pixel.
A Zapier integration is a way to connect apps and automate repetitive tasks. This allows you to build connections from Mydoma to other apps. Integrations consist of two main things:
Triggers - These allow for our app to send data to a zap which will then be used to trigger an action. For example, a package is purchased from your studio.
Actions - These allow apps to react to triggers from other apps. For example, create a contact in MailChimp.
When the trigger and action are combined, your workflow is automated. For example, a package purchased in Mydoma could create a contact in MailChimp.
We have opened up the ability for you to create a "zap" which can make this connection to many other apps. To get the API key, simply head to the logo mark at the top left of your Mydoma Studio > Studio Settings > App Integrations
Please note: Mydoma's integration is currently outbound only, so our integration currently only works as triggers, not as actions.
If you need any additional support, click the question mark in the upper right-hand corner to chat with a member of our team.